Many top professional manufacturing, industrial and engineering firms have websites that are hard to navigate, impractical, and impossible for search engines to find.
Let Integrated Webworks guide your manufacturing website in a different direction. We will create a professional looking website that is user friendly, responsive, and lead generating. On top of that we will create an SEO strategy that brings your companies websites to the top of the search engine results.
Here are a few inside tips on what we look to improve on a website to turn it into a successful manufacturing site. For starters your sites appearance, whether we like it or not appearance matters, customers today have a set standard of what a website should look like, it needs to be professional, clean, and visually appealing or right off the bat they are not going to take your company seriously. Our team will make sure you are taken seriously and that your company gets the credibility it deserves.
Next we will guide you in the right direction to create web content that fulfills your customers’ needs and wants. To do this you need to know your customers, talk to them and talk to your sales people, find out the essential information your customers need and want to know. As soon as a user comes to your website they need to clearly see who you are, what business you are in, what products or services you provide, and what sets you apart from your competitors.
With a complex business and extensive product line your navigation is key, it needs to effectively direct your customers to your products and services. At a glance your customers should be able to clearly see where they need to go to find the information they are looking for. If your navigation is busy and confusing users are going to leave your website causing you to lose a potential client.
Search engine optimization (SEO) is very important and easily over looked by many companies. With our SEO management your manufacturing website will become easy to find on search engine, bringing you to the top of the list on search results. The easier your website is to find the more successful you company will be.
Last of all take advantage of social media marketing, Facebook, Twitter, and Instagram are no longer for teenagers! It has become a prime and effective way to advertise your business. Our team will set up content and imagery to help get your companies information across the web while pulling in leads and sales. Keeping your customers up to date on what is going on with your company will help you build an online following that your customers can trust.
Give us a call today at 904-279-0279 to set up a meeting to get your manufacturing website on the right track!