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Tag: strategy

5 Advantages of Social media Marketing for Your Business

When social media originally became popular, many businesses discounted it as an outlet for the young people to interact. Today, social networks are now a substantial part of every marketing strategy. A survey done at Global Web Index revealed that 30% of all internet users search for products on social media. The study also indicated that 37% of internet users follow their favorite companies or brands on social media. As you can see, the benefits of using social media are so great that anyone not implanting this resource is missing out on an incredible marketing opportunity. Nevertheless, many business owners are unaware of the advantages social media platforms can do for their company. Here are five advantages using social media platforms.

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Apr 11
Categories
  • Branding
  • Content Marketing
  • Online Marketing
  • Social Media
Tags brandingdigital marketingintegrated webworksiwwsocial mediasocial media marketingstrategy

Why Redesign a Website

A website redesign is lot more than just giving it a “face lift”. When someone gets a face-lift the sole purpose for doing so is to look younger and better. A strategic redesign not only improves the look of your website, but also goes far beyond the surface, dealing with increasing the functionality and improving the overall structure of the website. You could have a great looking website but that doesn’t eliminate the need for a redesign.

If you have redesigned your website twelve months ago, but since then you have added more content and features cluttering the website, you may want to look at a strategic structural redesign. This redesign would primarily focus on the placement and structure in order to ensure your website is simple to navigate and that you can direct your end users to specific content before they lose interest. Click here to view few of our most recent strategic redesigns.

People are known to have a very low attention span; you only have seconds to impress your end user. Your website should allow them to make a decision to explore and go beyond the first page. The look of your website plays a very important role, but the interactive content that your website provides will keep them coming back for more and provide them with a reason to make a positive decision towards your product or services.

A website redesign is nice for getting a burst of clients coming to check out what’s new, but in order to keep potential prospects interested while visiting your website it takes a sound strategy to back up that design. Utilizing these ideas, a strategic redesign can make your website the most productive employee in your company.

Aug 24
Categories
  • Web Design
Tags experiencefunctionalityredesignstrategyuserweb designwebsites
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