AI For Marketing: The Good, Bad and Ugly

In this video, Pathik Shah the founder and lead strategiest at Integrated Webworks talks about the the Good, Bad and Ugly of Artificial Intelligence on marketing.

AI offers numerous advantages, from data analysis and predictions to content suggestions, making marketers' lives easier. However, it falls short in fact-checking, potentially contributing to misinformation. We also discuss ethical concerns such as discrimination and copyright issues, which remain open-ended dilemmas in the AI marketing landscape. Join us for a brief but insightful look at the world of AI in marketing, its benefits, and the ethical challenges it poses

Pathik Shah is a Founder at Integrated Webworks. A digital agency founded back in 2003. Pathik is a publish author of 2 marketing books. You can find the latest book Elevate Your SEO Game with AI: Trends and Strategies for SEO Success on amazon.